A traditional Primary Sponsor of a *NASCAR Xfinity Series car goes for $ 50,000 to $200,000 per race depending on team, driver, and level of promotional support provided.
We are offering a “DEFAULT” Primary Sponsorship of a NASCAR Xfinity Series race team in 2025. You could select 1 to 10 races and, if the team does not have a primary sponsor for the respective race, you would step in and take it for the mutually agreed upon reduced price ranging from $35,000 to $100,000. This would include car design, primary logo on the Hood, Upper Rear Qtr. Panels, Roof, and Rear TV Panel. Sponsor could also incorporate multiple brands, thus pooling resources to share the primary sponsor package. This offering comes with multiple all access VIP hot passes, hospitality with team on race day, some seats on the pit box on race day, plus promotional rights to use driver, team, car images, etc. for one year. Email info@hardheadmarketing.com to let us know which race you are interested in, and we will go over available options.
*Please be advised that this is an offering from Hardhead Marketing LLC and we do not claim to represent, nor be affiliated with NASCAR, speedways, or any of its affiliated companies in any way. We are an independent marketing company working with independent race teams that participate in the NASCAR Series.